The Cvstos Challenge DaniPedrosa is a limited-edition line.
—ROBERTA NAAS, ATimelyPerspective.com
Known for its bold timepieces, watch brand Cvstos has joined forces with Spanish MotoGP motorcycle racer DaniPedrosa to create a limited-edition line of Challenge DaniPedrosa watches. The limited edition will consist of 26 pieces in titanium and 26 pieces in orange aluminum—reflecting Pedrosa’s lucky number 26.
A bold, bright eye-catcher, the watch is designed to emulate Pedrosa’s bike with subdials that resemble brake disks, push buttons that recall the brand handlebar, a power reserve that reflects the fuel gauge, and an oscillating weight in the shape of the spoke wheel rims. The side vents on each case side recall the air intakes of a motorbike, and the crown is finished to look like a flywheel. The aerodynamic, multi-part case is designed to be light-weight and powerful. The DaniPedrosa logo is etched into a plate at 9 o’clock. The automatic chronograph features a sapphire caseback for viewing the movement. A fast, colorful, and precision-driven package, the Challenge DaniPedrossa watch retails for $22,000.
Founder and editor-in-chief of ATimelyPerspective.com, Roberta Naas is a veteran award-winning journalist in the watch industry with more than 25 years of experience. She was the first woman watch editor in the US market—breaking in to an “all boys network” with a pioneering spirit that would be her signature to this day. Naas brings responsible, factual—yet always timely and insightful—reporting of the watch industry to the forefront.