Iconic American designer Tommy Hilfiger celebrates 30 years of style with a limited-edition collection for fall that offers immediate gratification.
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Tommy Hilfiger's Fall 2015 Collection showcased sporty, athletic-inspired garb.
At New York Fashion Week, Tommy Hilfiger’s fall collection perfectly combined tradition with techie twists. As a tribute to the brand’s 30th anniversary, the Hilfiger Collection showed sporty looks based on America’s favorite fall pastime, football, that were immediately available for purchase online at tommy.com.
Hilfiger has been hard at work with innovative twists this season. Not only can their clientele instantly buy the latest looks, but their Twitter Mirror lets users take and personalize selfies to share on Tommy Hilfiger’s Twitter. Designer and mastermind behind the collection, Tommy Hilfiger, described the process of offering the runway clothing immediately online as a way to be technologically creative, which would also give show-goers and fans of the brand an interactive way to experience the runway designs.
